Curb appeal is a design concept that was initially used to sell residential real estate. In recent years, it has expanded its reach to cover commercial properties. In this setting, it gives passers-by and customers their first impression of your space.
It is for this reason that property and business owners alike invest a considerable amount of money in improving their curb appeal. The wrong appearance, whether it’s a grime-coated front wall or an ill-maintained lawn, can drive potential customers away. Avoid this scenario by making some changes.
How to Improve Your Curb Appeal
For commercial properties, curb appeal covers everything visible from the outside. This includes the actual structure and its surrounding elements, like the parking lot, the walkway, and the lawn. You can enhance these areas by doing the following:
Landscaping
Your commercial property’s lawn, no matter how small, plays a role in creating an impression. Hiring commercial landscaping services gives you access to lawn specialists and their resources, resulting in an attractive and functional lawn. You may hire them to maintain your lawn, garden, and plants, helping you avoid wilting plants and brown spots in the grass.
Pressure Washing
Commercial properties are prone to accumulating layers of dirt and debris on their façade, even with regular cleaning. Address this by hiring a cleaning company or investing in a power washer. Although cleaning companies may rent out this machine, buying one for your property will be cost-effective in the long term. Plus, you can use it any time your property needs a thorough clean. You can use your power washer on exterior walls, walkways, and the parking lot.
Repainting the Walls
After power-washing your façade, consider giving it a fresh coat of paint. This will give your shop or restaurant a new and vibrant look, attracting people and encouraging them to enter your commercial space. You and your staff members can do the painting, or you can hire contractors.
Updating the Signage
Your signage serves multiple purposes, such as informing people who you are and helping you stand out from the other properties in the area. Time and different weather conditions can cause signage to lose their color and vibrancy, making it difficult to read. Update your signage by repainting it or replacing the old one with a digital version. A digital sign will show customers that you’re modern and trendy.
Repaving the Surface
Your walkway and parking lot will likely have cracks and holes from long-time use. These cracks can cause accidents—tripping, falling, tire problems. When accidents happen on your property, you might face legal issues, which would reflect badly on your business and cost you hundreds or thousands of dollars in damages. Hiring a repaving service will help you avoid these scenarios and leave you with a smooth, attractive, and functional walkway and parking lot.
With the right changes to your exteriors, you can improve your curb appeal to attract more people and increase your bottom line. Think of these changes as investments that beautify your business now and increases your property’s resale value in the future.
